Tag Archives: Marketing

Clovis investors lose faith as Rubraca struggles against Big Pharma’s marketing giants

It’s no secret that Clovis Oncology is up against some serious marketing muscle in the PARP inhibitor arena. And investors are doubting the company’s ability to hang in there. Shareholders headed for the exits Thursday after Clovis reported that Rubraca sales tallied just $ 33 million in the second quarter, coming in $ 2 million… Read More »

Larry Lim | Internet Marketing Singapore at larrylim.com

Larry Lim, a “true blue” Singaporean – born and bred in Singapore, is the Founder of MarketingSphere™. MarketingSphere™ is a profitable and privately held global Internet Marketing firm, legally registered and based in the Republic of Singapore. MarketingSphere™ has been online for more than 14 years since Feb. 1st 2000. It competes in the global… Read More »

Radio Marketing Strategies: Tips on Preparing for Your First Author Interview

Advertising always entails some strategizing. Whether you are opting for a simple book marketing campaign or aiming for a more ambitious one, you need to have a strategy on hand to ensure the best results. The same holds true when it comes to radio marketing advertising. Author interviews are common among writers who wish to… Read More »